78% of deals go to the contractor who responds first. Root builds speed-to-lead automation systems that make your company the first call every homeowner hears — instantly, automatically, 24 hours a day. The competitive advantage is simple: be first.
2 minutes. No obligation.
78%
Of deals go to the first contractor to respond
21×
More likely to qualify a lead if contacted within 5 minutes vs. 30
5 min
Or less — our average client speed-to-lead after implementation
24/7
Automated response coverage — even nights, weekends, and holidays
The second a lead comes in — form, call, chat, or social — your team is notified via text, email, and CRM alert. No checking dashboards, no missed leads.
An immediate automated text or voicemail goes out the moment a lead is received. The homeowner hears from your company before you even pick up the phone.
Automated two-way SMS conversation that qualifies the lead, books an appointment, or moves them to the next step — even when your team isn't available.
Leads are automatically routed to the right rep based on location, availability, or specialty — and the rep is notified immediately with all lead details.
Full visibility into actual response times by rep and by lead source. Know exactly where your team is fast and where they're losing deals to slow follow-up.
Evenings, weekends, and holidays — your leads still get an immediate response. Automated sequences keep leads warm until your team is back in the office.
"Our response time went from 3+ hours to under 5 minutes. We're setting twice as many appointments from the same lead volume. The ROI is immediate."
Elmer Glick
CEO, Starway Roof Systems
"The after-hours automation alone changed our business. We used to lose every lead that came in on Friday night. Now those are some of our best appointments."
Marcus D.
Owner, Premier Roofing Co.
Let's build your speed-to-lead system and start converting more of the leads you're already paying for.
No obligation. No contracts. Just a clear plan. · rootagency.co